Adam S. Weinberg, President | Adam S. Weinberg
Adam S. Weinberg, President | Adam S. Weinberg
This translates to roughly 7.6% of all spending for sports teams at the Denison University, the only institution in the county during the 2023 season.
The average sports expenses at Licking County have grown 131.3% since 2010.
College football is one of the biggest sports in the U.S., with some college teams eclipsing NFL teams in terms of attendance and profit.
In 2022, after a decades-long fight, student athletes nationwide gained the right to profit from their names, likenesses, and images as a result of a flurry of new state laws and an NCAA policy change.
Men's Football Team's Expenditures in Licking County in Last 5 Years
| Year | Football Team's Expenditures | % from grand total sport team expenditures |
|---|---|---|
| 2023 | $636,592 | 7.6% |
| 2022 | $539,321 | 7.6% |
| 2021 | $365,370 | 6.4% |
| 2020 | $497,113 | 8.4% |
| 2019 | $606,065 | 10% |
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